Atlantic City
Online Guide is a service of A.C. Central Reservations,
Inc. Please find the Security and privacy policy of A.C.
Central Reservations.
This confirms thatA.C.
Central Reservations, Inc. is a licensee of the
TRUSTe Privacy Program. This privacy statement discloses
the privacy practices forwww.accentralreservations.com.
TRUSTe is an independent, non-profit organization
whose mission is to build users’ trust and confidence
in the Internet by promoting the use of fair information
practices. Because this web site wants to demonstrate its
commitment to your privacy, it has agreed to disclose its
information practices and have its privacy practices reviewed
for compliance by TRUSTe. By displaying the TRUSTe trustmark,
this web site has agreed to notify you of:
1. What personally identifiable information
of yours or third party personally identification is collected
from you through the web site
2. The organization collecting the information
3. How the information is used
4. With whom the information may be shared
5. What choices are available to you regarding
collection, use and distribution of the information
6. The kind of security procedures that are
in place to protect the loss, misuse or alteration of information
under A.C. Central Reservations, Inc. control
7. How you can correct any inaccuracies in
the information.
If you feel that this company is not abiding
by its posted privacy policy, you should first contact
Ralph Curry by email atdrew@accentralreservations.com If
you do not receive acknowledgment of your inquiry or your
inquiry has not been satisfactorily addressed, you should
then contact TRUSTe athttp://www.truste.org.
TRUSTe will then serve as a liaison with the Web site to
resolve your concerns.
Information Collection and Use
A.C. Central Reservations, Inc. is the sole
owner of the information collected on this site. We will
not sell, share, or rent this information to others in
ways different from what is disclosed in this statement.
A.C. Central Reservations, Inc. collects information from
our users at several different points on our website.
Registration
In order to use this website, a user must
first complete the registration form. During registration
a user is required to give their contact information (such
as name and email address). This information is used to
contact the user about the services on our site for which
they have expressed interest. It is optional for the user
to provide demographic information (such as income level
and gender), and unique identifiers (such as social security
number), but encouraged so we can provide a more personalized
experience on our site.
Order
We request information from the user on
our order form. Here a user must provide contact information
(like name and shipping address) and financial information
(like credit card number, expiration date). This information
is used for billing purposes and to fill customer’s
orders. If we have trouble processing an order, this contact
information is used to get in touch with the user.
Cookies
A cookie is a piece of data stored on the
user’s hard drive containing information about the
user. Usage of a cookie is in no way linked to any personally
identifiable information while on our site. Once the user
closes their browser, the cookie simply terminates. For
instance, by setting a cookie on our site, the user would
not have to log in a password more than once, thereby saving
time while on our site. If a user rejects the cookie, they
may still use our site. The only drawback to this is that
the user will be limited in some areas of our site. For
example, the user will not be able to participate in any
of our Sweepstakes, Contests or monthly Drawings that take
place. Cookies can also enable us to track and target the
interests of our users to enhance the experience on our
site.
Some of our business partners use cookies
on our site (for example, advertisers). However, we have
no access to or control over these cookies.
Log Files
We use IP addresses to analyze trends, administer
the site, track user’s movement, and gather broad
demographic information for aggregate use. IP addresses
are not linked to personally identifiable information.
Sharing
We will share aggregated demographic information
with our partners and advertisers. This is not linked to
any personal information that can identify any individual
person.
We use an outside shipping company to ship
orders, and a credit card processing company to bill users
for goods and services. These companies do not retain,
share, store or use personally identifiable information
for any secondary purposes.
We partner with another party to provide
specific services. When the user signs up for these services,
we will share names, or other contact information that
is necessary for the third party to provide these services.
These parties are not allowed to use personally
identifiable information except for the purpose of providing
these services.
Links
This web site contains links to other sites.
Please be aware that we A.C. Central Reservations, Inc.
are not responsible for the privacy practices of such other
sites. We encourage our users to be aware when they leave
our site and to read the privacy statements of each and
every web site that collects personally identifiable information.
This privacy statement applies solely to information collected
by this Web site.
Newsletter
If a user wishes to subscribe to our newsletter,
we ask for contact information such as name and email address.
Surveys & Contests
From time-to-time our site requests information
from users via surveys or contests. Participation in these
surveys or contests is completely voluntary and the user
therefore has a choice whether or not to disclose this
information. Information requested may include contact
information (such as name and shipping address), and demographic
information (such as zip code, age level). Contact information
will be used to notify the winners and award prizes. Survey
information will be used for purposes of monitoring or
improving the use and satisfaction of this site.
Tell-A-Friend
If a user elects to use our referral service
for informing a friend about our site, we ask them for
the friend’s name and email address. A.C. Central
Reservations, Inc. will automatically send the friend a
one-time email inviting them to visit the site. A.C. Central
Reservations, Inc. stores this information for the sole
purpose of sending this one-time email. The friend may
contact Customer Service atservice@accentralreservations.com to
request the removal of this information from their database.
Security
This website takes every precaution to protect
our users’ information. When users submit sensitive
information via the website, your information is protected
both online and off-line.
When our registration/order form asks users
to enter sensitive information (such as credit card number
and/or social security number), that information is encrypted
and is protected with the best encryption software in the
industry - SSL. While on a secure page, such as our order
form, the lock icon on the bottom of Web browsers such
as Netscape Navigator and Microsoft Internet Explorer becomes
locked, as opposed to un-locked, or open, when you are
just ‘surfing’.
While we use SSL encryption to protect sensitive
information online, we also do everything in our power
to protect user-information off-line. All of our users’ information,
not just the sensitive information mentioned above, is
restricted in our offices. Only employees who need the
information to perform a specific job (for example, our
billing clerk or a customer service representative) are
granted access to personally identifiable information.
Our employees must use password-protected screen-savers
when they leave their desk. When they return, they must
re-enter their password to re-gain access to your information.
Furthermore, ALL employees are kept up-to-date on our security
and privacy practices. Every quarter, as well as any time
new policies are added, our employees are notified and/or
reminded about the importance we place on privacy, and
what they can do to ensure our customers’ information
is protected. Finally, the servers that we store personally
identifiable information on are kept in a secure environment,
behind a locked cage.
If you have any questions about the security
at our website, you can send an email tosecurity@accentralreservations.com
Site and Service Updates
We also send the user site and service announcement
updates. Members are not able to un-subscribe from service
announcements, which contain important information about
the service. We communicate with the user to provide requested
services and in regards to issues relating to their account
via email or phone.
Correction/Updating Personal Information:
If a user’s personally identifiable
information changes (such as your zip code), or if a user
no longer desires our service, we will endeavor to provide
a way to correct, update or remove that user’s personal
data provided to us. This can usually be done at the member
information page or by emailing our Customer Support. [Some
sites may also provide telephone or postal mail options
for updating or correcting personal information].
Choice/Opt-out Our users are given the opportunity
to ‘opt-out’ of having their information used
for purposes not directly related to our site at the point
where we ask for the information. For example, our order
form has an ‘opt-out’ mechanism so users who
buy a product from us, but don’t want any marketing
material, can keep their email address off of our lists.
Users who no longer wish to receive our newsletter
or promotional materials from our partners may opt-out
of receiving these communications by replying to unsubscribe
in the subject line in the email or email us atsupport@thiswebsite.com [Some
sites are able to offer opt-out mechanisms on member information
pages and also supply a telephone or postal option as a
way to opt-out.]
Users of our site are always notified when
their information is being collected by any outside parties.
We do this so our users can make an informed choice as
to whether they should proceed with services that require
an outside party, or not.
Notification of Changes
If we decide to change our privacy policy,
we will post those changes on our Homepage so our users
are always aware of what information we collect, how we
use it, and under circumstances, if any, we disclose it.
If at any point we decide to use personally identifiable
information in a manner different from that stated at the
time it was collected, we will notify users by way of an
email. Users will have a choice as to whether or not we
use their information in this different manner. We will
use information in accordance with the privacy policy under
which the information was collected.
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